Knowing that the final logo could suit any background was essential! especially considering it could be on a range of different coloured posters, billboards, even merchandise. it wont always be simple black and white, so i experimented in a range of colours to make sure it was suitable.
Badges and tshirts are the biggest seller especially for underground music bands, they are quick, they are cheap and they give event gooers and true fans a small souvenir as a memory of the night
Like most big major bands etc id imagine horseface has or will have some extremely dedicated followers, and what do dedicated followers do? especially the ones with a love for ink. they get something a bit more meaningful than a badge to remember them by.
considering this is a music promotions agency, the majority or the time the logo will be on a poster. I used an old masons poster as an example, but it shows how it still suits.... if it was all printed at the same time
HORSEFACE is getting rather big, and they already have advertisments in things such as the ulster tattler and large scale posters, i cant see why they wont soon be on billboards. above is just a mock up.
Being a legitimate business they of course will be using the logo on not just business cards to promote themselves and give out contact details, but also on letters. all hard copy correspondence normally have a name, who they are, the logo if there is one and an email contact, its a very rough mock up, but above is what id image HORSEFACE will do with the logo ive designed for them.
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